Website Restyling

Update your site and make it more
appealing and in step with the times

Why make a website redesign

The digital universe is constantly evolving and, as a result, so is the Web sites need to adapt to new developments. There are companies that have been on the web for many years that have invested heavily in building their online presence but, nevertheless, find themselves after a short time doing a website redesign to adapt it to the needs of current users.

If you want to position yourself on the Internet, it is important to keep up with the trends, renew the design, graphics and structure of your site.

Restyling websites: the 3 steps

For an effective reorganization of a site, it is critically important to follow these 3 main steps:

  • Analyze the target audience and its needs: know your audience, i.e., Buyer Personas, and adapt the site to improve their browsing experience.
  • Designing and planning graphic, structural, and content elements: making mockups and wireframes to see if the path taken is the right one.
  • Evaluate progress: this is not the final step, but should also be done during the reorganization of one’s site to check the effectiveness of the changes implemented.

When it is necessary to do
the restyling of a website

1. Corporate image

Web sites-in parallel with the companies themselves-renew themselves: over time they may change their goals, colors, organization, and, as a result, must be able to best communicate the current brand image. Therefore, it becomes necessary to revisit the look of one's website.

2. responsiveness

The design must be up-to-date and usable from any device. A site with critical user experience issues risks damaging the company's reputation: users who cannot navigate from mobile are more likely to abandon the portal.

3. graphics

Giving a business website a new look often does not require completely overhauling the current one, just modernizing it by changing fonts, colors and layout. Graphic changes can refresh the brand image, making it more current and appealing.

4. SEO friendly

SEO (a technique used to improve a site's search engine rankings) is now familiar to everyone. Redesigning a site also means creating a good SEO-friendly structure, thus increasing its visibility in search engines.

5. ux and ui

When inserting new sections, pages or categories it becomes inevitable to make changes to the structure of the site. The user experience must be intuitive; users must find what they are looking for right away, thanks to a simple, clear and transparent menu.

6. changes

Not to be forgotten, restyling absolutely must be consistent and functional with the company's goals and values. Therefore, it is important to work on the user experience because it encompasses all the processes needed to improve the experience and usability of the site.

Why rely on
Spada Media Group

Spada Media Group is a web agency with long experience and specialization in business and professional website creation. The agency team guarantees its clients quality service that includes:

  • Graphic realization: we take care of the graphic part, with the creation of ad hoc images, logos, flyers and brochures;
  • Content creation: we are in the business of creating quality content and creating editorial plans shaped to your company’s needs and goals;
  • Website development: we develop customized websites by tailoring it to your company’s mission, vision and values;
  • Training: we help you to easily manage your company website with a short training;
  • Support: we provide all-round support and take care of maintenance;
  • Web Marketing: we take care of the promotion on Google and social networks with a web marketing strategy dedicated to your company.

consulting services
for websites

Discover all our website consulting services: with the help of our specialists
We will select the most suitable strategy for your business!