Twitter consulting

Grow your brand
thanks to a Twitter strategy

Twitter, the social microblogging and news channel

Twitter is one of the most widely used social networks in the world and in Italy, in fact it has 330 million monthly active users and 145 million daily active users. 63% of Twitter users are between 35 and 65 years old. The average age of the Italian Twitter user is 32 (oberlo, 2022).

For a Brand or a Company to have well-curated and always up-to-date social profiles is essential, moreover, social marketing offers many business opportunities that are, however, often not exploited in the absence of a proper content planning strategy and
good community management

Twitter Ads Consulting

Working on tweets in real time can influence conversations and discussions by directing them toward the desired business. Therefore, the
Twitter ads campaigns
are, increasingly, a powerful and effective advertising solution for businesses.

People turn to Twitter to learn about current events, look for news, news about topics of interest to them or about events. On Twitter people talk, not only about what they like, but more importantly about what’s going on in the world, including everything related to their and your business. This provides a favorable context for promoting meaningful messages to their customers, in real time.

Relying on a structured consulting agency like Spada Media Group gives you the opportunity to grow your business, run exciting promotions, strengthen your brand, and create communities to interact with your customers.

project phases

1. sector analysis

In this phase the Social Media Specialists structure an in-depth benchmarking within which they analyze the client’s corporate Twitter profile (if any), the main industry trends, the most relevant competitors, and finally identify the macro topics outlining the strategy to be adopted to maximize user engagement.

Timing: 5 working days (to be confirmed according to the specific project)

2. Corporate profile creation

If not yet in existence, we proceed with the creation of the corporate Twitter profile, inserting profile image, devising the best formats for the cover and the main information required by the channel, all in line with the company’s corporate identity.

Timing: 5 working days (to be confirmed according to the specific project)

3. Editorial plan

The main tool used to manage communication on Twitter is the Editorial Plan (PED), created by the Social Media Manager, containing all the proposed posts to be published on the client’s profile. Each proposed content uses industry-specific codes and creative languages with the goal of expanding the fan base and enhancing the client’s brand image through emotional communication

Timing: 5 working days (to be confirmed according to the specific project)

4. Posting tweets and managing interactions

Once the client approves the PED, all content is scheduled and then published. Daily monitoring of comments, likes and interactions with published content is also carried out. The management of social interactions is structured through special procedures agreed upon with the client.

Timing: daily activity

5. Setting up twitter ads campaigns

Activation of advertising campaigns to publicize the most relevant tweets, so as to reach the largest number of targeted users effectively and convey the key messages of different communication campaigns.

3 working days (to be confirmed according to the specific campaign)

Pluses of the service

Below are all the pluses related to the service
If you decide to rely on Spada Media Group.


Generate brand awareness and improve customer brand reputation


Build customer loyalty through brand transformation into a community


Create social customer service so that users find the corporate Twitter profile an opportunity for dialogue for information


Increase brand visibility through sponsored ADVs to a specific target audience

Why choose Spada Media Group for your Twitter Ads consultancy

Spada Media Group is a Twitter agency that has a team of social media managers, copywriters and graphic designers who specialize in creating content for social channels and managing it enterprise-wide.


Discover all our social consulting services with the help of our specialists
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